Analizamos las emociones de los visitantes al 4YFN del MWC

Analyzing emotions in real time at 4YFN Mobile World Congress

Emotion Research LAB is measuring and analyzing in real-time the emotions of the visitors in the stand of the company at 4YFN Barcelona Mobile World Congress. How? By using pioneer technology on facial coding, a software that scan emotions with scientific method based on theoretical conceptualizations of micro expressions, unconscious and universal facial expressions lasting …




Maria Pocoví, ciudades creativas, emociones, facial coding

“A decade ago we were able to pay attention ten minutes, today only five seconds“

“We received the news in 140 characters, we see habitually three minutes videos, write increasingly shorter messages. The average attention span of a person today is 5 seconds, ten years ago it was ten minutes. Young people are losing the capacity of attention. If urban space wants to connect with consumers it needs new ways …