Emotion Research LAB has exponentially multiplied its presence in numerous events in the last two months. This intense activity has allowed us to attend both first-level institutional events and less intense training courses or talks.
Our professionals have contributed their knowledge of new technology in the field of emotion measurement in marketing, politics and the retail sector.
Our presence in events has been triggered
Spanish business mission in Brazil
Alicia Mora Benimeli, our COO, attended the event organized by ICEX in Brazil. The main objective was to identify business opportunities for our company in said country.
Emotion Research LAB was able to show its emotion measurement software to important personalities such as the president of the government. Mariano Rajoy came to support the participating companies and had the opportunity to test our technology first hand.
Master’s degree in applied neuromarketing
Our CMO, Miguel Malpica, accompanied the students of the Master’s degree in applied Neuromarketing at the University of Granada, where he has taught a masterclass for two days. A great experience and opportunity to talk about marketing and emotions with future marketing professionals.
Digital summit 2017, Iberdrola
Emotion Research LAB attended the digital summit at the Iberdrola campus. Another great occasion to show our emotion measurement platform, in this case, focused on real purchasing environments. Representatives of big companies like Amazon, Telefónica and Iberdrola approached the stand to experience our technology first hand.
Internet of Things World Convention in Santa Clara
At this grand convention at the Santa Clara Convention Center (California), things have developed. The goal was to be able to show the technology of Emotion Research LAB to great entrepreneurs from Silicon Valley. Beside this, we sought to exchange experiences and achieve partnerships. A perfect way to showcase what the revolution of the internet of things is.
There was an opportunity to show how to measure emotional responses in a discreet and profitable way, in real time and in real life. By connecting a simple webcam to any device we can get immediate results.